It’s funny because McDonald’s is attempting to reference how Rick talks without paying the creators of Rick anything while making both brands look bad while also highlighting how quickly online fandom can turn into angry mobs in real life. OK, maybe this isn’t funny at all. Maybe the whole situation is sick, and you’re right to feel a little sick when you read about it.

Because the fans don’t understand any level of what’s going on. If they understood Rick, they wouldn’t care about the sauce because no one in the show really cares about the sauce. It was never referenced in the show again. Dan Harmon himself explained to us that the line was put there just to rip on co-creator Justin Roiland’s love for the sauce. If they understood Morty, they would be kinder to the McDonald’s workers who didn’t ask for any of this.

And if they understood the point of the show so far — that living only for yourself is destructive and selfish no matter how smart you are — they would be ashamed at how they’re acting.

Ben Kuchera on why we can’t have nice things.

Ugh. As a fan of Rick and Morty I think I’m officially going to start a movement to get Rick and Morty cancelled. It’ll be called “Rick and Morty Fans Against Rick and Morty” (RaMFaRaM) ’cause, like, c’mon. It was fun, but now it’s over. Assholes ruined it.

Asides from its lobbying efforts, RaMFaRaM’s other big project will be to fundraise money to send every single dipshit who threw a tantrum at a Maccas to classes on Media Studies 101: The Text Beneath the Text, and Modern Philosophy 101: Nihilism, Absurdism, and Existentialism. Watching reruns of the show (only reruns, because all future episodes are cancelled, see above) will be banned until people can get at least a pass in both fucking classes.