To publicly present oneself to strangers in highly calculated ways is now normal. Almost everyone who grew up with the Internet participates in establishing their own lifestyle brand, even if that’s as mild as curating an Instagram feed that makes her life look like a non-stop party or a perpetual exercise in domestic excellence. These cults of personality developed through social media have led many women to experience occasional, aggressive, and unwanted attention from other women. (Which may be no surprise, given that studies have shown simply consuming information about the lives of others decreases one’s own sense of worth and increases a sense of envy.) Increasingly, I hear friends mention having stalkers, and they’re rarely referring to men.
–Charlotte Shane on women stalking women.
I think any woman who’s grown up online probably has experience with at least the mild version of both sides of this. I also don’t think it’s something that’s unique to online spaces, q.v. the existence of celebrity and lifestyle magazines. But the internet certainly doesn’t hurt in giving people a much, much bigger range of potential idols to unhealthily obsess over, as well as giving them much more personal access to said individuals.