Contrary to your assumption, slurs are among the weakest insults. That’s why they can be reclaimed. No one stands up with fire in their eye and says, “Yes, I’m a poopyhead.” There are a lot of proud bitches out there though.

The power of a slur doesn’t come from the insult. It comes from the reminder that we exist in a system ready to put bitches back in their place. That’s not an insult but a threat. And the power of reclamation comes from facing that threat and persisting anyway.

Stephanie Zvan on slurs.