From the very beginning, Ailes signaled that Fox News would offer an alternative voice, splitting with the conventions of television journalism. Take the word balanced. It sounded harmless enough. But how does one balance facts? A reporting-driven news organization might promise to be accurate, or honest, or comprehensive, or to report stories for an underserved community. But Ailes wasn’t building a reporting-driven news organization. The promise to be “balanced” was a coded pledge to offer alternative explanations, putting commentary ahead of reporting; it was an attack on the integrity of the rest of the media. Fox intended to build its brand the same way Ailes had built the brands of political candidates: by making the public hate the other choice more.

Chuck Todd on faux news.

It’s probably not exactly (a har) news to many people by now that Fox News was intentionally set up as a right-wing propaganda arm. But it’s something that’s worth repeating all the same…