What we fear is a future in which potent personal data is combined with increasingly sophisticated technology to produce and deliver unaccountable personalized media and messages at a national scale. Combined with data-driven emerging media technologies, it is clear that the use of behavioral data to nudge voters with propaganda-as-a-service is set to explode. Imagine being able to synthesize a politician saying anything you type and then upload the highly realistic video to Facebook with a fake CNN chyron banner. Expect the early versions of these tools available before 2020.
David Carroll on post-truth politics.
Also known as the “big data threat to democracy”.