Parasocial.

/Parasocial.

Interesting primer on parasocial relationships, particularly with regards to their relationship with content and revenue generation in the age of YouTube and Patreon.

I have to admit I am… not good at either fostering or forming parasocial relationships (hell, I’m not good with social relationships, of any sort), which is why a lot of popular, personality driven YouTubers and podcasters don’t “work” for me; I have no interest in feeling like I’m eavesdropping on the group chat of people I don’t know. It’s also why I kinda suck at social media, despite being on it in one form or another since 1999 (yes, really). Which, y’know. Is probably an entire essay in and of itself…

2017-12-23T10:21:10+00:0023rd December, 2017|Tags: culture, social media, video|